The topic of artificial intelligence is now more divisive than ever: while calls are coming in to place restrictions on its use, as intimated by the Hollywood actors’ strike, news from the world of media and communications is talking instead about innovative collaborations.
After Netflix, Disney is also looking for AI professionals to create a task force to study new ways of using artificial intelligence in every area of the company, from Walt Disney Studios to theme parks to television. The goal? To reduce costs.
A deal being finalized between Google and Universal Music Group, on the other hand, would like to innovate in music through an AI platform that would allow anyone to rely on songs and voices of famous artists to create their own songs. Warner Music would also like to develop software with Google that can draw inspiration from music already produced and “create a new level of interaction between artists and fans,” as Warner’s CEO points out.
Communication is also taking advantage of AI help: the Red Star Football Club relied on artificial intelligence to design its new jerseys, which did brand identity work by processing the French team’s photo archive.
Photo Credits: Pxhere
