Part of Paramount Global (formerly ViacomCBS) since 2016, Cecilia is responsible for all the Kids & Family Brands activities in Southern Europe, Middle East and Africa, overseeing all the channels across the Markets (Nickelodeon, NickJr, TeenNick and Nick toons) and responsible for the free to air channel Super! in Italy. She is also responsible for the development of the editorial strategy together with all the Marketing and Social Media activities. Over the years, Cecilia has been responsible for the entertainment brands of ViacomCBS Italia (Paramount Network, MTV, Spike, VH1 and Comedy Central) and she has a long experience in the content area, acquisition and programming, working for important international media companies such as Fox Kids, Multitematique (Canal +), Turner and Boing Spa.